Ayodotun worked in advertising for 8 years, honing her skills in Strategic Marketing, Creative conceptualizing, Brand Copy writing, Brand Strategy and Project Management working on some of the biggest international tobacco brands and campaigns across Nigeria and in West Africa including Rothmans, Benson & Hedges and London King Size. She was also part of the field team that launched Guinness’ Orjin Zero into the Nigerian market.
Ayodotun holds a National Diploma in Business Administration, BSc in Mass Communication and a Masters Degree in Marketing. She is an Associate member of the Advertising Practitioners Council of Nigeria, Chartered (APCON), member, Chartered Institute of Marketing, UK (with a Diploma in Professional Marketing), Associate Member, Women in Business, Management & Public Service (WIMBIZ)
She recently launched her signature video course titled Branding and Marketing for Profit to train both Business owners and budding industry professionals the nitty gritty of Brand Building, Activation and Marketing.
Today, she works with and trains SMEs and start ups in the areas of Branding, Marketing, Social Media Marketing, Customer Service, Content Creation and Graphic design (Canva) via online courses and physical workshops.
She is a Certified Creative, recognized by Canva, Australian online design company.
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